Niche report · September 2026 · Horror & survival

Psychological Horror games on Steam, measured

Horror built on dread, unreliable perception and the mind, more than on monsters alone.

2,099 games tagged Psychological Horror came out on Steam in 2025 (1,766 in 2024), and 1,799 have come out so far in 2026, +28% on the same weeks of 2025.

Of the 2,707 released between Jan 1, 2024 and Jun 30, 2025, 5.8% reached 1,000 reviews, against 4.2% across all of Steam (1.4× the Steam rate).

Most of the niche prices itself under $5 (1.7% reached 1,000 reviews there); $20 and up did best at 45.3%.

5,589 more Psychological Horror pages are on Steam but not released yet, 351 of them dated within 90 days.

Counted game by game from Steam's store on Sep 27, 2026. How we counted, and what the numbers can't tell you.

Released in 2025
2,099
1,766 in 2024
2026 so far
1,799
+28% on the same weeks of 2025
Reached 1,000 reviews
5.8%
1.4× the Steam rate (4.2%)
Unreleased pages
5,589
351 dated within 90 days

How fast the niche is filling

Games tagged Psychological Horror released each year. 2026 is counted to Sep 27, 2026; the same weeks of 2025 saw 1,411.

Psychological Horror releases per year
2020426
2021588
2022774
2023956
20241,766
20252,099
2026 so farto Sep 27, 20261,799

Source: Steam store search, 15,372 games tagged Psychological Horror, captured Sep 27, 2026

How its games did

Games released Jan 1, 2024 to Jun 30, 2025, so every one has been on sale at least 14 months, against every Steam game released in the same window. Reaching 1,000 reviews is the usual rule of thumb for roughly $150,000 in gross revenue; 100 reviews is real traction.

Psychological HorrorAll of Steam
Games released2,70724,918
Reached 10 reviews67.9%53.2%
Reached 100 reviews24.6%17.3%
Reached 1,000 reviews5.8%95% range 5% to 6.7%4.2%
Median reviews2411
Median list price (paid games)$4.99$4.99
Free to play13.9%17.7%

Price and outcome

The same cohort by undiscounted US list price on the day we counted. Higher prices go with bigger teams and more content, and a game that cut its price after a weak launch now sits in a cheaper band, so read this as what games priced like yours did, not as proof that raising a price lifts sales.

PriceGames100+ reviews1,000+ reviewsMedian reviews
Under $51,37213.2%1.7%1.2% to 2.6%13
$5 to $9.9965027.2%7.2%5.5% to 9.5%25
$10 to $14.9916537.6%8.5%5.1% to 13.7%46
$15 to $19.998057.5%16.3%9.7% to 25.8%187
$20 and up6473.4%45.3%33.7% to 57.4%620

— fewer than 20 games, too few to compare.

Sub-niches: where the odds and the crowding differ

Other tags that appear in the top seven tags of Psychological Horror games. Tags that describe a look or a platform (Pixel Graphics, Singleplayer) are left out. Players add tags to games that are already popular, so narrow tags flatter their hit rates: compare sub-niches with each other, not with Steam.

Best odds

  • Online Co-Op: 17.8% reached 1,000 reviews (101 games)
  • Choices Matter: 13.4% reached 1,000 reviews (97 games)
  • Multiple Endings: 10% reached 1,000 reviews (170 games)

Filling fastest in 2026

  • Choose Your Own Adventure: 94 so far vs 47 (+100%)
  • Visual Novel: 227 so far vs 132 (+72%)
  • Detective: 51 so far vs 32 (+59%)
TagGames (2024–2025 cohort)1,000+ reviews100+ reviews2026 so far vs 2025Unreleased
Horror1,4555.5%4.4% to 6.8%25.7%953 vs 758+26%2,961
Puzzle5964%2.7% to 5.9%18.8%370 vs 321+15%1,096
Walking Simulator5023.2%2% to 5.1%21.9%319 vs 285+12%699
Survival Horror3546.2%4.1% to 9.2%23.7%229 vs 190+21%999
Visual Novel2654.2%2.3% to 7.3%30.9%227 vs 132+72%552
Action-Adventure2903.4%1.9% to 6.2%13.8%164 vs 144+14%637
Mystery2403.3%1.7% to 6.4%26.3%172 vs 137+26%571
Hidden Object2072.4%1% to 5.5%12.6%124 vs 100+24%200
Interactive Fiction1842.2%0.8% to 5.5%17.9%141 vs 102+38%396
Multiple Endings17010%6.3% to 15.4%32.4%124 vs 90+38%328
Immersive Sim1724.1%2% to 8.2%26.2%118 vs 95+24%299
Thriller1852.2%0.8% to 5.4%28.1%98 vs 92+7%313
FPS1444.2%1.9% to 8.8%18.8%91 vs 77+18%278
Point & Click1345.2%2.6% to 10.4%26.9%97 vs 73+33%287
Psychological1253.2%1.3% to 7.9%14.4%92 vs 72+28%283
Choices Matter9713.4%8% to 21.6%41.2%109 vs 69+58%346
Choose Your Own Adventure885.7%2.5% to 12.6%23.9%94 vs 47+100%206
Online Co-Op10117.8%11.6% to 26.4%49.5%81 vs 53+53%307
Supernatural1122.7%0.9% to 7.6%24.1%52 vs 44+18%222
Platformer1085.6%2.6% to 11.6%11.1%49 vs 60−18%132
3D Platformer1073.7%1.5% to 9.2%14%43 vs 58−26%107
Precision Platformer1071.9%0.5% to 6.6%6.5%35 vs 57−39%83
Shooter844.8%1.9% to 11.6%16.7%48 vs 43+12%181
Detective775.2%2% to 12.6%19.5%51 vs 32+59%167

— fewer than 20 games in the cohort. Ranges are 95% intervals.

What broke through in the last 12 months

The most-reviewed Psychological Horror games released since Sep 27, 2025. Still young, so these counts are still climbing.

  1. Subnautica 272,198 reviews, 93% positive · $29.99 · May 14, 2026
  2. Escape the Backrooms46,389 reviews, 88% positive · $9.99 · Oct 23, 2025
  3. Marathon36,374 reviews, 84% positive · $39.99 · Mar 5, 2026
  4. RV There Yet?31,477 reviews, 89% positive · $7.99 · Oct 21, 2025
  5. How to Fish25,230 reviews, 95% positive · $7.99 · Aug 20, 2026
  6. Escape from Tarkov13,361 reviews, 62% positive · $49.99 · Nov 15, 2025
  7. Halloween: The Game9,495 reviews, 68% positive · $39.99 · Sep 8, 2026
  8. The Weeping Swan: Ten Days of the City's Fall8,275 reviews, 58% positive · $11.99 · Apr 2, 2026

What's coming

5,589 Psychological Horror pages are live on Steam but not released: 351 with a date in the next 90 days, 1,224 with a later date, month or quarter, and 4,014 saying "Coming soon" or "To be announced". For comparison, 2,099 came out in all of 2025.

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How we counted, and what the numbers can't tell you

  • Every game carrying Steam's Psychological Horror tag (tag id 1721), read page by page from Steam's public store search on Sep 27, 2026: 15,372 games, 9,783 of them released (Steam's own released count: 9,787). Games only: no DLC, soundtracks or software.
  • Success rates use one fixed cohort, games released Jan 1, 2024 to Jun 30, 2025, because review counts grow with age: a game from last month has not had time to reach 1,000 reviews, and comparing it with a 2024 game would measure age, not success.
  • Review counts are the totals Steam's search shows a US visitor, which may count English-language reviews only. Steam prints no count under 10 reviews, so "under 10" is as precise as the data gets. Prices are the undiscounted US list price on the day we counted, not the launch price: a game that cut its price after launch counts at the new price.
  • Tags are community tags. Players add them to games that are already popular, which flatters the hit rates of narrow tags. Delisted games and age-restricted games are not in Steam's default search, so they are not here either.
  • "Reached 1,000 reviews" is a proxy for commercial success (roughly $150,000 gross by the common rule of thumb), not a revenue figure. We publish no revenue estimates.
  • The full aggregate is public: /api/niches/data. Cite it as "Steam Niche Index, Steam Page Analyzer, September 2026".